Strategy, scripting, shooting, editing, publishing, paid. Nothing gets lost in a handoff because there isn't one.
01
Reels, Shorts and TikTok built around a hook that survives the first two seconds. Concept and script first, then shoot, edit, caption and publish. Judged on retention and saves, not likes.
02
A monthly calendar across top, middle and bottom-of-funnel content on Instagram, YouTube and Facebook. Consistent cadence, community handled, creative direction adjusted from reach, retention and click data.
03
Campaign objectives, audience setup, creative testing and budget management, end to end. Weekly reporting on CPM, CTR, CPC, hook rate and cost per lead — with the creative rebuilt from what the numbers say.
04
Scripting, thumbnails, titles and an upload schedule that holds. A batch system turns one shoot day into a multi-episode series, so the channel keeps publishing between productions.
05
After Effects motion, brand graphics and AI-generated sequences where a shoot isn't possible — used on campaign work for streetwear, enterprise AI and automotive clients.
06
The page the content points at: a fast landing page or portfolio site, designed and built, so paid traffic has somewhere worth arriving.
01
Brief & audit
02
Scripts & calendar
03
One shoot day
04
Publish & report
Whatever the job needs — the list is the boring part.